Make way for the Robots.

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Robots are coming. From airborne drones to assembly line workers, operating room surgeons to… comedians? Yes it’s true, our eventual robot overlords might just have a sense of humor thanks to the work of Social Roboticist Heather Knight. When we received a call from the fine folks over at Wired UK Magazine to photograph Heather and her Robot companion Data for the cover of their March 2013 issue, we got to work. What happened next? Keep reading for behind the scenes and a breakdown of our shoot…

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Up – Part III, The Cover

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Up.

That’s all you need to say. Last November, we took on a project with Wired UK magazine to photograph Richard Branson’s latest venture in attempting to conquer the final frontier: Space. We spent the good part of a week in the deserts of New Mexico and California, photographing the spaces and places, the infrastructure, the people, and ultimately Sir Richard himself. We’ve shared part one and part two and now it’s finally time for the final piece of the story – the cover.

It’s not an exaggeration that ten minutes can go by in the blink of an eye. Months of concepting, weeks of planning and pre-production, and when it’s all said and done we’ve got ten minutes to make it happen. What can we do in ten minutes with one of the most iconic and charismatic public figures on the planet? What we always do – make photos. Keep reading for the entire story of our cover shoot with Richard Branson…

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Inventing The Future Part I – The Cover

Earlier this year we received a call from across the Atlantic Ocean. The editors at Wired UK magazine had an incredibly ambitious project ahead of them that they asked us to be a part of: one week, four photographers, over thirty photo-shoots, and a triple gate-fold cover featuring sixteen of the brightest and most inspiring minds in the world at the MIT Media Lab. How could we say no?

This project for the November issue of Wired UK was one of the most interesting editorial assignments we’ve ever been a part of, and we’re going behind the scenes for you in series of posts here on the blog, starting with the massive three page cover itself.

Creating an image this complex deserves more than just a mention and we certainly have it for you – from behind the scenes photos to breaking down our lighting, and even an interview with our digital artist. Keep reading to see how it all came together…

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